Do you want to buy jewelry that stands the test of time? Gold is one of the best investments for timeless fashion, but with different types and colours on the market, how do you know which type of gold is right for you? In this guide, we'll discuss the popular varieties of gold used in jewelry so shoppers can decide when choosing the materials that are perfect for their tastes! Whether it's 10-karat or 22-karat yellow gold; 18-karat white gold; rose gold; or any other colour variation - we'll explain the differences between types of gold and provide helpful information about its makeup – all to assist shoppers as they navigate through their shopping choices.